Did you know many companies rely on outsourced chat Support to increase sales? Continue reading to find out more.

Outsourcing customer support to reliable companies has become a popular business strategy globally. Although this strategy helps strengthen customer relationships, it also helps increase sales. Harnessing this feature of outsourced chat support offers a boost to sales figures.

The chat support feature is often embedded in the business website in a discrete corner. It is easily accessible, enabling existing and potential customers to reach out to customer support at any time.

In fact, studies have shown that customers prefer real-time chat over other customer support platforms.

Regardless of the size of the business, outsourced chat support helps increase sales. Let’s take a look at how this works:

Gather Leads

Potential customers often approach chat support to clear a query or ask further questions about the products or services offered by the business. Well-trained outsourced support teams have the skills to gather information about visitors and in turn, offer them useful information.

In most cases, this persuades the visitor to consider making a purchase. These visitors can also be approached by the sales team to help them choose a product or service that suits their requirements.

Better visitor-to-lead conversion rate

Outsourced chat support is an effective tool to increase visitor-to-lead conversion rates. This value measures the percentage of site visitors who are interested in making a purchase.

Chat support teams offer useful information to potential customers, enabling them to make a purchase faster. Top performing outsourcing companies like Bobcares offer chat support that involves identifying customer needs and offering the right information to close a sale sooner rather than later.

Quick Responses

Unlike other customer support platforms, chat support takes place in real time. This offers faster responses to customers. According to recent studies, over 50% of website visitors prefer conversing in real-time to help make a purchasing decision.

Strengthens Customer Relationships

Another critical aspect of outsourcing chat support is that it helps build strong customer relationships. The one-on-one chat conversations help build customer loyalty and increase customer retention rates in the long run.

At the end of the day, outsourcing chat support to increase sales is a critical tool for businesses across the globe. After all, it offers proactive help to potential customers and helps current customers clear their queries.